Now Raising $1.2M Pre-Seed
$3.5M pre-money valuation · ESIC eligible for Australian investors
Led by David Hauser (CEO) and Philip Oefner (CTO) — backed by advisors from Google, Deakin University and Investa.
The Australian Market Opportunity
700,000 Australian appliances at ~$7,200 lifetime value each (battery + EMS + emissions-reporting subscriptions).
Total Addressable Market
TAM across Australia's commercial refrigeration and energy-storage opportunity.
Serviceable Addressable Market
SAM — the point-of-sale coolers and fridges ELIoT can realistically reach.
Serviceable Obtainable Market
SOM — ELIoT's near-term obtainable share of the segment.
Go-to-Market Priority
Energy Retailers — Primary Target
AGL, Origin, EnergyAustralia, Alinta & more — embed ELIoT as a demand-response asset across their customer fleets.
Corporates & Multisite Operators
Coca-Cola, PepsiCo, Woolworths, Coles, KFC — national fleets of point-of-sale coolers.
SMEs — Cafés, Restaurants & Grocery
65,000 venues nationally; 97% have no battery storage despite 24/7 refrigeration load.
Future Expansion
Pharmacies (6,753 sites), hospitals (1,328 sites), universities & schools.
Direct Sale vs. Battery-as-a-Service
Lifetime revenue per battery over a 15-year asset life.
Direct Sale
lifetime revenue
$3,900 upfront hardware sale, plus $1,800 EMS/API and $1,800 CarbonCloud subscriptions over 15 years.
Cafés · Restaurants · Grocery Stores
Battery-as-a-Service
lifetime revenue
$80/month × 5 years ($4,800 bundled hardware + EMS/API + CarbonCloud), then $1,200 EMS/API + $1,200 CarbonCloud over years 6–15. ELIoT retains, maintains and upgrades the unit for the life of the contract.
Energy Retailers · Corporates · Multisite Operators
56% gross margin on hardware either way — Battery-as-a-Service trades a lower lifetime total for zero upfront cost and a stickier, always-on customer relationship.
Paid Off in Under 3 Years
In Western Australia, peak-demand charges make up to 30% of an SME's energy bill — one 3kW ELIoT battery saves $690/year today through peak shaving alone.
Years to full payback
Per battery, combining peak-demand savings and energy arbitrage.
Gross margin at regular price
43% at discounted price — healthy margins at either end of the pricing band.
Forecast 2028 peak-shaving value
The Reverse Capacity Price is forecast to reach $488.5/kW by 2028, on top of ~$275/yr in arbitrage savings.
Engineers, Operators & Advisors
Deep experience in energy, IoT and go-to-market — building the category from the ground up.
David Hauser
Philip Oefner
Shiva Karthikeyan
Shilpa Jhunjhunwala
James Muraca
Dr. Mohamed Abdelrazek
Edward Lynch-Bell
Ian Lieblich
Interested in Investing?
Get in touch to request the full pitch deck, financial model and data room access.
Investor Disclaimer
This page and any related materials (including any pitch deck, financial model or data room) are provided for general information only and do not constitute a product disclosure statement, prospectus or offer of securities to the public under the Corporations Act 2001 (Cth). Any offer will only be made to persons who qualify for an applicable disclosure exemption, under separate formal offer documentation. Market sizing, revenue, margin and other figures are estimates and projections; actual results may differ materially and are not guaranteed. Investing in early-stage companies carries a high degree of risk, including possible total loss of capital and illiquidity, with no guaranteed return. Nothing here is financial, legal or tax advice — seek independent professional advice, including on ESIC eligibility, before investing. Full terms in our Terms & Conditions.